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Renewable and Sustainable Energy Reviews â⬠MyAssignmenthelp.com
Question: Discuss about the Renewable and Sustainable Energy Reviews. Answer: Introduction: Competitive advantage refers to the ability that is gained through the available resources and attributes in order to perform at a better and higher level than the rest others, belonging in the same market environment (Hassan, Yaacob and Abdullatiff 2014). Near about every organization has to face stiff challenges and threats from their business rivals in every market in the current era. Hence, competitive strategy is very important, as it helps the companies to ensure that they are accessing returns for a much longer period of time. In this paper, the competitive analysis of the three companies- Estia health care, Graincrop limited and Alphapharm pharmaceuticals will be discussed. This paper will elaborate on analyzing these three companies based on three strategic analysis tools, namely the SWOT, PESTLE and Porters five forces. SWOT analysis- SWOT analysis or SWOT matrix refers to the technique of strategic planning that is used in order to help an organization to identify its strengths, weaknesses, opportunities and threats that are related to its business competition and project planning (Aithal 2016). The SWOT analysis is intended basically to specify the business venture objectives or that of the project as well as to identify the external and internal factors that are both favorable and non-favorable for attaining those objectives. Being one of the leading healthcare companies in Australia, Estia Health Limited has a wide range of strengths that is helping it to succeed in the market. Some of them are reliable suppliers, superb performance, a successful track record of product innovation, and Strong free cash flow. Estia has also built a culture among the dealers and the dealers (Naccarella et al. 2018). On the other hand, in case of Alphapharm pharmaceuticals, the strengths of it include that if offer s a wide range of pharmacy services including the retail services, wholesale product delivery and business advisory services. It has a huge number of landmark banners and products. The weakness of the healthcare is that it has a very limited success outside its core business and its profitability ratio, net percentage of contribution along with its financial planning is below average. It needs more investment in the product innovation as well. On the other hand, the weakness of the pharmaceutical company is that the alleged accounting discrepancies and the sigma takeover controversies have affected Alphapharm in great terms. However, the opportunities present for this aged care is of the presence of lower inflation rate, opening of new markets, new technologies, new trends in customer behavior, introduction of new taxation policy and gaining more new customers from the online channels. Also, there is a huge scope for development in the areas of personal care and well-being for the p harmaceuticals in Australia (Rudd et al. 2014). It can divest the assets of the pharmaceuticals that could assist the company in enhancing its focus on the core business. Moreover, the threats that are faced by the Estia health care are increase in the trend towards isolation in the Australian economy, which can further lead to similar reaction from the other government, which in turn will negatively affect the global sales. The other threats include the growing strengths of the local distributers, seasonality in demand for the high profitable products and intense competition. PESTLE analysis- PESTLE is an acronym for Political, Economic, Socio-Cultural, Technological, Legal and Environmental (Ab Talib et al. 2014). It describes a complete framework of the macro-environmental factors that are used in environmental scanning components of the strategic management. It acts as a strategic tool in order to understand the decline or growth of the market, the current position of the business, and the directions for the operations. The political factors are usually how the country government could intervene in the economy, the economical factors include of the interest rates, economic growth and all that are in relation with the economy (Zalengera et al. 2014). The Social refers to the cultural aspects, the health consciousness, the age distribution, rate of population growth and safety issues. The technological factors consist of the aspects such as the automation, RD activities and the technological change rate. Lastly, the legal and environmental factors are al l about laws, regulations and environmental changes such as that of climate etc. The political factors that have the tendency to affect these three companies are favored trading partners, risk in the military invasion, corruption level, taxation, trade regulations and tariffs, wage legislation, employee benefits, product labeling and pricing regulations (Kolios and Read 2013). The economic factors that are and can tend to influence the company are discretionary income, interest and inflation rates, rate of economic growth, labor costs, the level of education in the economy, rate of unemployment, financial market efficiency and the stage of business cycle such as recession, prosperity and recovery. With the same, the social culture and the way of conducting things can also affect the culture of the organization. In the case, the social factors include class structure, culture (social conventions and gender roles), leisure interests, attitudes, demographics and the level and standard of education. The technological factors also impact the health care, pharmaceuticals and the agricultural companies in several ways such as by affecting its product offering, cost structure and the value chain structure. Furthermore, recycling, weather, climate change, regulation of air and water pollution, endangered species, waste management and the attitudes towards sustaining renewable energy. Lastly, the legal factors that have an impact on this company are data protection, employment law, and discrimination law, anti-trust law along with health and safety law. Porters five forces- The Porters five forces was introduced by Michael porter (Rajasekar and Al Raee 2013). It is also a tool to analyze the competition of a specific business. The five forces include- the threats of new entrants, bargaining power of the suppliers, bargaining power of the consumers, threats of substitutes, and industry rivalry (Yunna and Yisheng 2014). The threats of new entrants brings in innovation and put pressure on the Estia health care, Graincrop Limited and Alphapharm through lowering down the pricing strategy, providing value propositions to customers and by reducing the costs. These companies have to manage all the challenges and built effective barriers in order to safeguard its competitive edge. Secondly, the bargaining power of the suppliers can tend to decrease the margins that these companies could have earned in the market place. The powerful suppliers use their power of negotiating in order to extract from the company (Ho 2014). With the same, the buy ers are demanding a lot (Ben-Daya et al., 2013). They have the tendency to buy the best things within a minimum price. It is putting pressure on the profitability of the Estia health care and Graincrop Limited. Similarly, when a new product meets the need of the customers in different ways, the profitability of the industry suffers a lot and so is in the case of these companies as well. Lastly, if the rivalry among the players in the industries is very intense, it will drive down the prices and shall decrease the overall industry profitability. Like, for example, Graincrop Limited, Estia health care and Alphapharm pharmaceuticals operates in a competitive health care services industry and this competition takes toll on overall long term organizational profitability. Hence, to conclude, it can be said that by doing SWOT analysis, the companies could be able to focus on the critical factors and could discount the less important one. With the same, by assessing the porters five forces for all the three companies, helps in gaining a complete insight of their organizational profitability. Furthermore, it is also to be noted from the above discussion that the macro environmental factors can also influence the companies directly by affecting the competitive landscape and the shaped strategy. References: Ab Talib, M.S., Hamid, A.B.A., Zulfakar, M.H. and Jeeva, A.S., 2014. Halal logistics PEST analysis: the Malaysia perspectives.Asian Social Science,10(14), p.119. Aithal, P.S., 2016. Study on ABCD analysis technique for business models, business strategies, operating concepts business systems.Browser Download This Paper. Ben-Daya, M., Hassini, E., Hariga, M. and AlDurgam, M.M., 2013. Consignment and vendor managed inventory in single-vendor multiple buyers supply chains.International Journal of Production Research,51(5), pp.1347-1365. Hassan, T.M.R.T., Yaacob, M.R. and Abdullatiff, N.K., 2014. Sustaining SMEs wood-based product manufacturing through best practicesThe case of indigenous entrepreneurs in Kelantan.Procedia-Social and Behavioral Sciences,115, pp.221-234. 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